We believe in learning from the experience and knowledge of others.
To that effect, below are our favorite books.
I hope they help you as much as they have helped us!
(Full disclosure, the links below are affiliate links and we thank you for your support!)
I want to do the RIGHT things!
In Fix This Next, Mike details the strategy businesses can use to determine what to do, in what order, to ensure healthy, fast, permanent growth (and avoid debilitating distractions).
The steps to help you find your company's vital need!
Identify your company's unsatisfied core with the Business Hierarchy of Needs.
Pinpoint your Vital Need and resolve it using the OMEN process!
With the Vital Need resolved, find the next Vital Need for permanent healthy growth!
I want to GROW fast and strong!
A simple strategy to grow a remarkable company in any field. Grow your business the Pumpkin Plan way!
In The Pumpkin Plan, Mike reveals how applying the same few simple methods farmers use to grow colossal prize-winning pumpkins can lead entrepreneurs to grow colossally successful businesses.
I want to BE the industry leader!
Time the marketplace, ride the wave of consumer demand, and become your industry's big kahuna!
For most small business owners, the true cash cows seem to be reserved for lucky people who were in the right place at the right time.
Mike shares the five-step process for identifying trends in your marketplace. After reading his from-the-trenches stories and no-nonsense approach, you'll realize you don't need to wait for a lucky break. You can make it yourself.
I want to GET my time back!
Design your business to run itself.
Chances are you started a business so you could be your own boss, set your own hours, and bring your unique style to leading a team and solving business problems. In reality, you probably find yourself too bogged down in the daily grind of running your organization to experience the freedom and control you expected. That’s about to change.
In Clockwork, you'll discover a simple, counterintuitive approach to creating efficiency that frees you up to pay attention to the things that matter, in life and at work. Regardless if you are a business of one, one hundred, or somewhere in between, you will finally have an organization that gets things done while you do what you want to do.
I want to BUILD my first company!
The tell-it-like-it-is guide to cleaning up in business even if you are at the end of your roll.
Never started a company before? Struggling with little or no cash? Have no experience, no baseline to judge your progress against? Thank goodness! You've got a shot at making this work. The Toilet Paper Entrepreneur will show you exactly how.
I want to MARKET better than ever!
Feeling invisible in the marketplace?
In his new marketing book, Mike offers a proven, no-bullsh*t method to position your business, service, or brand to get noticed, attract the best prospects, and convert those opportunities into sales. Told with the same humor and straight-talk that's gained Michalowicz an army of ardent followers, with actionable insights drawn from stories of real-life entrepreneurs, this book lays out a simple, doable system based on three critical questions every entrepreneur and business owner must ask about their marketing:
Does it differentiate?
Does it attract?
Does it direct?
Get Different is a game-changer for everyone who struggles to grow because their brand, message, product, or service doesn't stand out and connect with customers--the long-anticipated answer to the defining business challenge of our time.
I want to SAY the right things!
Clarify your message so customers will listen.
If you use the wrong words to talk about your product, nobody will buy it. Marketers and business owners struggle to effectively connect with their customers, costing them and their companies millions in lost revenue.
In a world filled with constant, on-demand distractions, it has become near-impossible for business owners to effectively cut through the noise to reach their customers, something Donald Miller knows first-hand. In this book, he shares the proven system he has created to help you engage and truly influence customers.
The StoryBrand process is a proven solution to the struggle business leaders face when talking about their companies. Without a clear, distinct message, customers will not understand what you can do for them and are unwilling to engage, causing you to lose potential sales, opportunities for customer engagement, and much more.
I want to KNOW marketing!
Every day, your company is losing sales simply because you do not have a clear path to attract new customers. You’re not alone.
Based on proven principles from Building a StoryBrand, this 5-part checklist is the ultimate resource for marketing professionals and business owners as they cultivate a sales funnel that flows across key customer touchpoints to effectively develop, strengthen, and communicate their brand’s story to the marketplace. In this book, you will learn:
The three stages of customer relationships.
How to create and implement the one marketing plan you will never regret.
How to develop a sales funnel that attracts the right customers to your business.
The power of email and how to create campaigns that result in customer traffic and growth in brand awareness.
The keys to wireframing a website that commands attention and generates conversions.
I want to START my company!
A woman's guide for making money doing what she loves.
Business Boutique is a life-changing handbook from the heart of Christy Wright, creator of the Business Boutique movement. It offers a step-by-step plan to take the ideas in your head and turn them into a business that brings some serious income.
Stop treating your desires and gifts like an afterthought and start chasing your dreams! Business Boutique will show you how to:
Create a customized plan to start and grow your business
Manage your time so you can have a business—and life—you love
Simplify the overwhelming business stuff like pricing, taxes, and budgeting
Market to the right people the right way
Sell with confidence
I want to LEAD my team!
Dave Ramsey tells the secret to how he grew a multimillion-dollar company from a card table in his living room.
Your company is only as strong as your leaders. These are the men and women doing battle daily beneath the banner that is your brand. Are they courageous or indecisive? Are they serving a motivated team or managing employees? Are they valued?
Your team will never grow beyond you, so here’s another question to consider. Are you growing? Whether you’re sitting at the CEO’s desk, the middle manager’s cubicle, or a card table in your living-room-based startup, EntreLeadership provides the practical, step-by-step guidance to grow your business where you want it to go. Dave opens up his championship playbook for business to show you how!
I want to CONTROL my personal money!
You CAN take control of your money. Build up your money muscles with America’s favorite finance coach.
Okay, folks, do you want to turn those fat and flabby expenses into a well-toned budget? Do you want to transform your sad and skinny little bank account into a bulked-up cash machine? Then get with the program, people. There’s one sure way to whip your finances into shape, and that’s with The Total Money Makeover.
By now, you’ve heard all the nutty get-rich-quick schemes, the fiscal diet fads that leave you with a lot of kooky ideas but not a penny in your pocket. Hey, if you’re tired of the lies and sick of the false promises, take a look at this—it’s the simplest, most straightforward game plan for completely making over your money habits. And it’s based on results, not pie-in-the-sky fantasies.